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Vanity is a groundbreaking example of brand-financed entertainment, and was nominated for an Emmy Award. Case Study available on request. 


A scripted drama set in the high-paced world of New York fashion, Vanity was commissioned by Maybelline NY and premiered on YouTube as short-form episodes, promoted by social influencer marketing.   


It was subsequently reformatted and distributed internationally as linear television through Canvas's partnership with Entertainment One.


Starring: Denise Richards and Karrueche Tran ("Claws")

Produced by Canvas Media Studios and StyleHaul in partnership with Maybelline NY.



Nominated for

Outstanding Digital Daytime Drama Series

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